If you live in London or New York you already know the importance of SEO but what about those people who don’t fully appreciate it yet?
In big, advanced cities all over the world it is essential that search engine results spit out what you are looking for. If you have ever looked for an emergency plumber or a 24 hour pizza delivery place then you know that getting the right results straight away avoids a lot of stress, flooded floors and rumbling tummies.
There are so many businesses with websites in cities likes the ones which I just mentioned that it is now impossible to imagine living without them. Can you imagine trying to find the site a dentist in a big UK city if there was no SEO to make sure that the best dental firms pooped up first on your screen?
Sadly things are now quite like this all round the world though. Personally I have never looked for a baker in Ulan Bator or a shoe shop in Siberia but I have searched for various types of service in cities in South America, so I have an idea what it is like in places where SEO isn’t present. It is an incredibly frustrating experience as you get back results for all sorts of things which are of no interest to you. I can’t believe this situation will last forever so I got thinking about what is needed for SEO to truly take over the world.
Simple Things Need for SEO to Take Over The World
A Change in Buying Habits
When I talk to my South American friends about buying stuff online they simply don’t understand the concept. Where I live it is completely impossible to do this and I can’t even get a fully working PayPal account here. Clearly for people to buy things online they need to be able to do so in the first place but there also needs to be a change of habits in the general public. If you think back to when online shopping was introduced in the UK it took a long time for people to fully trust it. My Mum even buys her supermarket shopping on the internet now but when I say that to people here they think that I am exaggerating.
The number of websites is also important, as SEO is most needed when there is a lot of competition in the same market. Most small to midsized companies here don’t have one and even the big firms seem to make a half-hearted go of it. Once more sites get up and running there will be a lot more need for the owners to find a way of making their own site stand out from the crowd.
More Internet Use
The internet is incredibly popular here but from what I can see it is used in a different way from in, for example, Europe and North America. Fewer people have access to the internet at home and internet cafes are a lot more popular. This means that they can’t look for things in the same relaxed way without worrying about the time they spend online. My own experience is that the connection in these internet cafes is sometimes so slow that you end up giving up looking for anything new and just type the same old addresses into the address bar. For SEO to really have a chance the users need to feel relaxed and comfortable searching for things which interest them. This can’t really happen in an internet cafe so a rise in home connections is almost certain to provide a boost for the SEO industry in these places.
If you want to take over the world then Magento SEO will get you started on the right foot by making your site more visible.