Affiliate fraud can sink many companies reliant on affiliate marketing as their main source of leads and it has even brought down many affiliate networks. As a result, both publishers and advertisers have an incentive to reduce affiliate fraud and ensure that the leads they get are high-quality. In this Future of Publishing episode, VigLink’s Oliver Roup finishes his interview with the expert panel and helps you find ways to crack down on PPL fraud:
Affiliate Marketing Tips (Part 3)
- Manually-generated fake data is pretty obvious…
- Because humans aren’t very good at generating random numbers…
- And even machine-generated fake data usually doesn’t look like honest data!
You may check the 1st and 2nd part of the video here